Our role at RICS is to safeguard the profession’s reputation

Maarten Vermeulen FRICS

Managing Director for Europe, Russia & CIS (RICS)

At conferences and in interviews I have frequently raised the need to build trust in the profession.

Workers in an office having a discussion

In today’s economic and social environment, ethics and professionalism aren’t just buzzwords: they refer to well-founded standards of right and wrong that prescribe what individuals and organisations ought to do, as well as basic principles of decent human and professional conduct.

We’ve been hearing what professionalism means to you personally at roundtables in Germany, Italy, Switzerland and the Netherlands and discussions at MIPIM. Reliability, impartiality, attitude, diligence, external perception, knowledge, standards, education, responsible, quality, transparency, integrity… these are just some of the words put forward.

For me, the essence of professionalism is ethical. A professional is someone who commits to a high standard of conduct the public can rely on. Our focus needs to be risk reduction: you can never prevent one person doing something wrong, but you can reduce the risk of that occurring.

It is gratifying that everyone involved has been so keen to share their views. It is important that we all start to think about what professionalism means, and to ensure that RICS is proactive in dealing with key issues. Our commitment to this work is of great importance to all who work in the real estate and built environment sector. After all, it only takes one ‘bad apple’ to put the profession into disrepute. 

Let’s keep on raising the bar for professionalism and stand out from the crowd!

Comments (1)

  1. An interesting and thoughtful article. From experience, the problem with RICS lies in the procedures of the RICS 'complaints department' who appear to be there to protect the 'bad eggs' rather than consumers who have been subjected to very poor service. Customers are made to feel like a nuisance for raising valid complaints, and it would appear fobbed off whilst the bad eggs continue to practice 'very poor levels of service' with no reprimand. This article is inspiring because it reaffirms that RICS are keen to uphold risk reduction, but this will never occur until the 'complaints department' are given rigorous training in how to deal with complaints effectively and making customers feel they have a valid and important voice, rather than fobbing off as many complaints as possible (not very transparent) in order to target quotas?

    Helen Gorrill Helen Gorrill, 13 April at 12:28PM

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